TWO MEASURES OF PREFERENCE DURING FORCED‐CHOICE ASSESSMENTS

A forced‐choice preference assessment was conducted in which two dependent measures were used to select preferred stimuli: (a) approach responding and (b) latency to the first aberrant response. Stimuli identified as preferred based on both dependent measures were then evaluated during treatment. The results suggested that latency may be a useful measure in the selection of preferred stimuli during forced‐choice assessments. 1995 Society for the Experimental Analysis of Behavior