
Mariella Zavala
Ph.D.
- Assistant Professor, Marketing
Dr. Zavala’s research interests include the sociocultural aspects of consumer behavior, secondhand consumption, sustainability, marginalized consumers, and consumer experience in built environments. She has presented her work at various conferences, including the Consumer Culture Theory Conference and the Association for Consumer Research North American Conference. She has also participated in the Transformative Consumer Research Conference. Her research can also be found in the Journal of Business Research.
